2011 EMA Awards Wrap-Up

This year’s Environmental Media Association Awards ceremony was a huge success!  Not only did it feature more A-list celebrities than past year’s, but it also brought more media attention.  The goal of the organization is to use the power of celebrity to get the word out about eco, green, and environmental practices, and this year they did just that! With a green carpet packed with celebrities and environmental gurus, the attendance brought more news and media outlet coverage.

The award ceremony was followed by an organic dinner prepared by award-winning chefs and a silent auction.  OMI donated a Terra mattress for the auction which also included other enviromental and eco-concious items, with all proceeds going to various charities.

The Honorees:

Justin Timberlake – EMA Futures Award

Marc Nathanson – EMA Board of Directors Ongoing Commitment Award

Southern California Edison – EMA Corporate Responsibility Award

PGA Green – EMA Green Production Award

The Winners:

Yogi Bear – Feature Film

Revenge of the Electric Car – Documentary

CSI: Crime Scene Investigation – “Fracked” – Television Episodic Drama

Futurama – “The Futurama Holiday Spectacular” – Television Episodic Comedy

Real Time With Bill Maher – Episode 188 & HGTV Green Home 2011 – Reality Television

Bubble Guppies – Children’s Television

Take a look at the Highlight Video as well as pictures from the Awards below.

Amy Smart, Nicole Richie, Christa B. Allen, Kim Raver, Charlotte Ross
Aubrey Plaza, Darryl Hannah, Emily VanCamp, Emmanuelle Chriqui, Madeleline Stowe
Constance Zimmer, Wendie Malick, Perrey Reeves, Michelle Kwan, Justin Timberlake

Making The Organic Choice

In today’s world of economic struggles, more and more people are seeking organic products. This is proven by a recent study performed by The Organic Trade Association (OTA).

OTA is a membership-based business association for organic agriculture and products in North America, representing over 6,500 organic businesses across 49 states. They send out newsletters with industry information, announcements and great tips. Check out their site here for more information or to sign up for their informative newsletters.

The study polled 1,300 U.S. families about their attitudes and behaviors relating to organic food. According to the study, 78 percent of U.S. families are choosing organic foods. The study also indicated that four out of 10 families are buying more organic products than they were a year ago. The main motivator for the drastic increase in organic demand was revealed simply by 48 percent of parents: “Organics are healthier for me and my children.”

The full study is available for purchase by visiting OTA’s bookstore.

This motivation is also reaching more into the media, informing more of the general public about ways to be more organic and the important reasons why. It is even reaching into the entertainment business through celebrity organizations like the Environmental Media Association. A great example of this is Eva Longoria, who chooses organic options.

Here is a clip of the actress stressing the importance of buying organic: